One of Salford’s recommended affordable credit organisations has scooped the prestigious “Credit Today: Responsible Lender of the Year 2012” award.

Moneyline, which has a shop in Salford Shopping Centre, is a not for profit social enterprise, responsibly providing fair loans to local residents and businesses. It is a community based organisation that sustains access to credit for people in Salford.

So far this year, Salford Moneyline has helped 153 residents with loans and set up savings accounts for more than 100 people. Moneyline can also help people set up bank accounts.

Instead of borrowing money from unscrupulous loan sharks, Moneyline offer residents a safe way of borrowing small amounts of money without exorbitant interest rates.

Repayment of loans goes towards providing even more local credit, not international bank’s profits.

Moneyline Salford’s manager Sharon Willis said: “We have approximately 50 appointments booked in each week and enquiries are increasing week on week”.

Cllr John Warmisham said: “Providing affordable credit is an important service to residents whose needs are not being met by traditional financial services such as banks and building societies.

“We know that more residents are facing tough financial times so we want to highlight those services, such as Moneyline, which can help them cope”